Grand Rounds Shows Visual Evaluation Reporting Can Help Reach a Wider Audience

The power of a non-traditional approach to research and evaluation reporting was the focus of a recent Grand Rounds co-hosted by the Department of Public Health Sciences and the Miami Clinical and Translational Science Institute (CTSI).

University of Miami alumnus James Pann, Ph.D., professor at Nova Southeastern University’s Applied Research Center at the Abraham S. Fischler School of Education, highlighted the value of the visual evaluation report as an alternative method for communicating findings and engaging stakeholders.

Pann emphasized two approaches to increase the utility and accessibility of evaluation reports — infographics and videos. Using his work with Bridging Families and Communities, a domestic violence and high-conflict divorce program, as an example, Pann demonstrated that transforming reports into visual presentations can help to engage an audience, break down complex ideas, demonstrate the usefulness of key findings and incorporate data-based decision making.

According to Pann, who also is Chief Science Officer at Research & Evaluation Network, a firm that provides consulting services to education, health and human service organizations, both video and information graphic formats can be produced at a relatively low cost with few resources, some of which can be found online for free.

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